{"id":2062,"date":"2026-01-13T09:44:54","date_gmt":"2026-01-13T09:44:54","guid":{"rendered":"https:\/\/becid.eu\/uncategorized-lt\/estonias-media-literacy-report-2022-2025-and-key-insights-for-becid\/"},"modified":"2026-07-25T21:36:57","modified_gmt":"2026-07-25T21:36:57","slug":"estonias-media-literacy-report-2022-2025-and-key-insights-for-becid","status":"publish","type":"post","link":"https:\/\/becid.eu\/lt\/uncategorized-lt\/estonias-media-literacy-report-2022-2025-and-key-insights-for-becid\/","title":{"rendered":"Estijos medij\u0173 ra\u0161tingumo ataskaita 2022\u20132025 m. ir pagrindin\u0117s \u012f\u017evalgos BECID"},"content":{"rendered":"\n<p class=\"wp-el wp-block-paragraph\">BECID medij\u0173 ra\u0161tingumo ekspert\u0117 Inger Klesment pareng\u0117 Estijos medij\u0173 ra\u0161tingumo ataskait\u0105, apiman\u010di\u0105 laikotarp\u012f nuo 2022 m. lapkri\u010dio iki 2025 m. spalio. Joje i\u0161samiai ap\u017evelgiama, kaip Estijoje buvo pl\u0117tojamas, koordinuojamas ir \u012fgyvendinamas medij\u0173 ra\u0161tingumas tuo metu, kai stipr\u0117jo informaciniai i\u0161\u0161\u016bkiai ir spar\u010diai keit\u0117si technologijos.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\">Ataskaita parengta \u012fgyvendinant ES Audiovizualin\u0117s \u017einiasklaidos paslaug\u0173 direktyv\u0105 (AVMSD) ir joje ap\u017evelgiama nacionalin\u0117 politika, institucij\u0173 atsakomyb\u0117s, \u0161vietimo praktikos bei pilietin\u0117s visuomen\u0117s iniciatyvos, susijusios su medij\u0173 ra\u0161tingumu. Ataskaitoje, remiantis faktais ir duomenimis, pristatoma, kaip Estijoje medij\u0173 ra\u0161tingumas suvokiamas kaip svarbi demokratinio atsparumo ir informacin\u0117s erdv\u0117s saugumo dalis.<\/p>\n\n\n\n<h2 class=\"wp-block-heading wp-el\">Kod\u0117l \u0161i ataskaita svarbi?<\/h2>\n\n\n\n<p class=\"wp-el wp-block-paragraph\">2022\u20132025 m. medij\u0173 ra\u0161tingumas u\u017e\u0117m\u0117 vis svarbesn\u0119 viet\u0105 Estijos vie\u0161ojoje politikoje, \u0161vietimo sistemoje ir platesn\u0117se atsparumo stiprinimo strategijose. Ataskaitoje pristatomas vis\u0105 visuomen\u0119 apimantis Estijos po\u017ei\u016bris, pagal kur\u012f valstyb\u0117s institucijos, tyr\u0117jai, pedagogai, \u017einiasklaidos organizacijos, bibliotekos ir pilietin\u0117s visuomen\u0117s atstovai bendradarbiauja siekdami stiprinti \u017emoni\u0173 geb\u0117jim\u0105 kriti\u0161kai suprasti ir vertinti \u017einiasklaid\u0105 bei informacij\u0105 ir s\u0105moningai su ja s\u0105veikauti.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\">Ataskaitoje taip pat atkreipiamas d\u0117mesys \u012f informacin\u0117s aplinkos poky\u010dius, \u012fskaitant skirtingus \u017einiasklaidos naudojimo ir pasitik\u0117jimo ja modelius \u012fvairiose visuomen\u0117s grup\u0117se bei did\u0117jant\u012f socialini\u0173 tinkl\u0173 platform\u0173 ir nauj\u0173 technologij\u0173 vaidmen\u012f. \u0160ie poky\u010diai pabr\u0117\u017eia nuolatin\u0117s steb\u0117senos, tyrim\u0173 ir koordinuot\u0173 veiksm\u0173 b\u016btinyb\u0119.<\/p>\n\n\n\n<h2 class=\"wp-block-heading wp-el\">Pagrindin\u0117s ataskaitoje nagrin\u0117jamos temos<\/h2>\n\n\n\n<p class=\"wp-el wp-block-paragraph\"><strong>Strategin\u0117 politikos sistema: <\/strong>medij\u0173 ra\u0161tingumas vertinamas kaip demokratijos tvarumo, informacinio saugumo ir visuomen\u0117s atsparumo dalis, kuri\u0105 stiprina nacionalin\u0117s strategijos ir reguliavimo \u012fpareigojimai.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\"><strong>Institucinis bendradarbiavimas: <\/strong>ministerij\u0173, vie\u0161\u0173j\u0173 institucij\u0173, akademin\u0117s bendruomen\u0117s ir nevyriausybini\u0173 organizacij\u0173 veiklos koordinavimas yra b\u016btinas veiksmingai medij\u0173 ra\u0161tingumo pl\u0117trai.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\"><strong>\u0160vietimas ir mokymasis vis\u0105 gyvenim\u0105: <\/strong>medij\u0173 ra\u0161tingumas integruojamas \u012f formal\u0173j\u012f \u0161vietim\u0105 ir stiprinamas pasitelkiant mokymosi vis\u0105 gyvenim\u0105 iniciatyvas, vie\u0161\u0105sias kampanijas ir profesinius mokymus.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\"><strong>Informacin\u0117s aplinkos dinamika: <\/strong>ataskaitoje ap\u017evelgiami \u017einiasklaidos vartojimo ir pasitik\u0117jimo ja modeliai, pabr\u0117\u017eiant b\u016btinyb\u0119 atsi\u017evelgti \u012f skirtingas auditorijas ir kalbines bendruomenes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading wp-el\">Reik\u0161m\u0117 BECID ir EDMO<\/h2>\n\n\n\n<p class=\"wp-el wp-block-paragraph\">Ataskaita suteikia svarb\u0173 kontekst\u0105 BECID veiklai, nes joje apra\u0161oma nacionalin\u0117 medij\u0173 ra\u0161tingumo ekosistema, kurioje veikia BECID. Ji padeda pl\u0117toti moksliniais tyrimais gr\u012fstus metodus, skirtus kovoti su informacijos sutrikimais ir stiprinti visuomen\u0117s atsparum\u0105 Estijoje bei visame Baltijos regione.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\">Dalijimasis ataskaita su Europos skaitmenin\u0117s \u017einiasklaidos observatorija (EDMO) prisideda prie tarptautinio keitimosi \u017einiomis ir padeda Estijos patirt\u012f \u012ftraukti \u012f platesn\u012f Europos medij\u0173 ra\u0161tingumo kontekst\u0105.<\/p>\n\n\n\n<p class=\"wp-el wp-block-paragraph\">You can read the report <strong><a href=\"https:\/\/becid.eu\/wp-content\/uploads\/2026\/06\/Estonias-Media-Literacy-Report-from-November-2022-to-October-2025_December_2025.pdf\" data-type=\"link\" data-id=\"https:\/\/becid.eu\/wp-content\/uploads\/2026\/06\/Estonias-Media-Literacy-Report-from-November-2022-to-October-2025_December_2025.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-color\">here<\/mark><\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BECID medij\u0173 ra\u0161tingumo ekspert\u0117 Inger Klesment pareng\u0117 Estijos medij\u0173 ra\u0161tingumo ataskait\u0105, apiman\u010di\u0105 laikotarp\u012f nuo 2022 m. lapkri\u010dio iki 2025 m&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":2063,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-2062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-lt"],"acf":[],"_links":{"self":[{"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/posts\/2062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/comments?post=2062"}],"version-history":[{"count":3,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/posts\/2062\/revisions"}],"predecessor-version":[{"id":2077,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/posts\/2062\/revisions\/2077"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/media\/2063"}],"wp:attachment":[{"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/media?parent=2062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/categories?post=2062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/becid.eu\/lt\/wp-json\/wp\/v2\/tags?post=2062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}